Brightwell
How-To Campaign

A new brand, a new way to communicate

If you don’t know what Brightwell does, please click here. If you do, please keep reading. After going through a rebranding and an expansion of services and offerings, Brightwell wanted to showcase their new direction and create a series of animated how-to videos to explain in detail their platform to users.

It was my first exposure in the world of animation. I learned terms like ‘rigging’! Fascinating stuff.