Le Resumé
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Le Resumé *
She. Her. Hers.
Yes-and kind of person.
Organized to a fault.
Speaks 5 languages.
Has an unidentified accent.
Fun to work with.
Never misses a deadline.
Weirdly good at working with young talent.
Teacher of the Year at Miami Ad School. The year was 2023.
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Senior Creative / Copy
Level Studios / Publicis Groupe
Part time, Contract, anything in between
2022 - Now
NYC
Clients:
Walmart, Brightspeed, Verizon, Audible, Apple, Starbucks, Goldman Sachs*****
Creative Director / Copy
Freelance
2017 - Now
NYC, LA, DC, ATL, MIAWhere: VICE Media Group, McCann, Havas Health+, Gopuff, Ideas United, Advoc8, Movement Strategy, BYTE, GALE Partners, SuperHeroes, MediaMonks, TAG, MediaQuery, Barrows
Clients: Netflix, Levi’s, Sherwin-Williams, Candy Crush, Moda Operandi, J&J, P&G, Movado, YouTube, Milani Cosmetics, J.P. Morgan Chase, Niantic
What: SuperBowl campaigns, tons of social content, co-branded content, video scripts, big ideas, small ideas, OOH, TV and Radio. Some of it in Spanish, too.
*****
Staff Lecturer
Miami Ad School
2017 - Now
NYC / MIAI teach creative strategy for Portfolio and Strategy Bootcamp students. It’s fun.
*****
Senior Creative Strategist
Some Spider Studios
2019 - 2021
NYCSome Spider Studios is the leading publisher in identity brands, among them Scary Mommy, The Dad and Fatherly. I help create strategies and ideas that add value for our partners and revenue for us. Sounds like a win win. It is. So far, I’ve helped our Sales Team generate 7-figure worth of business, through meticulously crafted proposals that make heads turn, hearts flutter and thumbs stop.
*****
Lead Digital and Content Strategist
Fabrik
2018 - 2020
LDN / NYCFabrik is an innovative online portfolio platform geared towards professionals in the art, filmmaking and design space. For the past years, I have been responsible for all their digital and social media communications. From posts, to paid campaigns to newsletters and interviews, I took great pride in growing a vibrant, engaged online community and working with the product team to mature a product, define and occupy its rightful white space.
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Guest Lecturer
University of the Arts London
2019 - NowHelping post-grad students get inspired and join the wonderful world of advertising, while learning the ins and outs of the industry.
*****
Guest Lecturer
King’s College London
2015 - 2018Series of lectures to under and post grad students in the field of digital humanities. I mostly cover the subject of creativity in the digital era and the multidimensional communication space that has shifted the notion of who can be a creative.
*****
Senior Social and Content Strategist
BMB London
2016 - 2017BMB is an integrated creative agency, developing brilliantly populist ideas that give brands a greater share of the future. My job there was to uncover the latest trends and formats in social and digital media and put them into creative action.
*****
Senior Social and Content Strategist
Catch London
2016Catch is UK's first post-digital creative agency. Award-winning, creative and geeky all at the same time. Proud to have worked as a member of the creative team along with a fantastic squad of strategists, designers and developers to deliver cross-channel strategies for new and existing clients, that extend the boundaries of traditional social and digital media.
*****
Lead Strategist
Cult LDN
2014-2016My key responsibilities included delivering digital campaigns that live on multiple channels, championing the infinite capabilities that social and digital media offer, to clients and internal stakeholders, unearthing key industry insights and trends to facilitate the ideation of groundbreaking ideas.
*****
Social Media Strategist
Freelance UK
2012 - 2014After working in the Tech Sector, I said “Social Media? That looks easy!” and the rest is history. I got entangled in the ad world and not looking back!
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I’m a jack of all trades and master of quite a few, to be honest.
First of all, I took a 10-week pottery class and, by the end of it, I had made a functional mug and dish.
Then, I poured my heart into comedy and completed a sketch writing class at UCB. I still write, watch and very much enjoy comedy in all its forms.
Over the past 20+ years, I’ve been studying the piano. I have a degree in classical piano performance and fugue composition from the National Conservatory of Greece. I believe Johann Sebastian Bach was a prolific genius. He had 13 children, after all.
If that’s not enough education, I took copywriting classes at Miami Ad School on top of my ~15 years of experience.
I also have a MSc in Computer Engineering from the University of Thessaly and a certificate of advanced studies in Software Engineering from Columbia University in NYC.Most of all, being an immigrant has informed my worldview and has equipped me with some very creative life skills - hey, have you ever tried building a life in a completely foreign country, while having 0 contacts? I did.
I’m a curious person I guess.
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Golden Tripod Award Nominee (2023)
Miami Ad School: Teacher of the Year (2023)
American Advertising Federation, Florida Chapter - 1st prize: ARKhive (2017)
Clio - Experiential: Marc Jacobs Daisy Store (2016)
The Drum Awards - Content: Fantasy Flight (2016)